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Learn more about managing campaigns
Learn more about managing campaigns

How organizations and managers can use campaigns to drive employee performance.

Updated this week

Campaigns can be an effective tool for motivating your employees. Whether used for the entire organization or by managers for their team members, campaigns allow you to award participating employees for reaching specified goals.

Originally designed to support sales managers wanting to incentivize their teams to reach revenue goals, Qarrot customers use campaigns for a range of objectives:

Promoting health and wellness.

For example, a campaign that allows a company's employees to earn points for eligible wellness activities, such as the number of weekly steps taken.

Achieving call centre metrics.

For example, a campaign that awards call centre employees for the number of calls handled per shift.

Earning 5-star customer reviews.

For example, a campaign that awards your field technicians or customer support staff for every 5-star review.

Improving punctuality and lower absenteeism.

For example, a campaign that awards employees when they show up on time for their work shifts a set number of times during the month.

Getting involved in the local community.

For example, a campaign that awards employees for each hour volunteered in the community. Participants who reach a set number of hours also earn a badge, showcasing their involvement in the broader organization.

And much more ...

What's great about campaigns is their flexibility - you can create:

  • Automatic campaigns that require data to automate the payout of points or badges. These data can be self-reported by participating employees (and then approved by the campaign manager) or uploaded directly by the manager using an Excel template.

  • Manual campaigns that don't require data. Instead, the campaign manager can simply select the winners at the campaign's close.

  • Individual campaigns in which employees participate as individuals, meaning that they earn awards based on their own performance.

  • Team campaigns in which employees participate as a member of a team, meaning that they earn awards based on the performance of their team.

If you'd like to learn more about campaigns, feel free to browse our other help articles on the topic or contact your Customer Success Coach for detailed training.

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